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Core values

- **Sustainability and ESG Impact**: Natura uses Databricks to accelerate socioenvironmental impact measurement, which includes environmental, social, and governance (ESG) metrics. This helps in setting and achieving sustainability goals, which are crucial for societal well-being and the environment[1].
- **Efficiency and Decision-Making**: The project significantly improves the efficiency of generating Integrated Profit and Loss (iP&L) statements, allowing Natura to focus on high-value tasks like scientific research and business analysis. This enhances decision-making and contributes to better strategic planning[1].
- **Community and Social Impact**: Natura's commitment to fair and prosperous relationships with communities, particularly those involved in sourcing natural ingredients, promotes social justice and community well-being[1].
- **Innovation and Future Initiatives**: The use of advanced analytics, AI, and machine learning tools helps Natura simulate scenarios and plan for future sustainability goals, such as achieving a fourfold positive socioenvironmental impact relative to net sales by 2030[1].