WACC Global has been advocating for full access to information and communication, and open and diverse media since 1968.

Core values

- **Promotion of Communication Rights**: WACC advocates for the right to communicate and be in communication, which is essential for social justice, dignity, and community development[2][3].
- **Social Justice and Human Development**: WACC works to ensure cultural, social, economic, political, and environmental conditions that empower individuals and communities, particularly focusing on marginalized and vulnerable groups[3].
- **Gender Equality and Inclusion**: WACC's Global Media Monitoring Project (GMMP) and other initiatives aim to promote gender equality and inclusion in media and communication[1][3].
- **Sustainable Development**: WACC's vision includes building information and communication societies that are people-centred, inclusive, and equitable, aligning with the principles of sustainable development and the United Nations' Sustainable Development Goals[3].
- **Community Empowerment**: WACC supports grassroots organizations and civil society groups, enabling them to contribute to social change and improve their quality of life[1][5].