MSEDCL (महावितरण) is the largest Electricity Distribution Company in India with over 2.78 Crores Consumers serving the entire Maharashtra state.

Core values

- **Addresses Societal Needs**: The project aims to provide reliable daytime power to farmers through off-grid solar pumps, addressing the current issue of unreliable nighttime power and reducing the financial burden on Maharashtra State Electricity Distribution Company Limited (MSEDCL)[1].
- **Improves Quality of Life**: By ensuring stable and reliable power supply, the project enhances the efficiency of agricultural activities, reducing the failure of electrical pumps and improving overall farm productivity[1][3].
- **Promotes Positive Change**: The initiative promotes the adoption of clean energy, contributing to a more sustainable and environmentally friendly energy sector in Maharashtra[1].
- **Contributes to Community Well-being**: The program is designed to be gender responsive, socially inclusive, and transparent, with mechanisms in place for grievance redress and stakeholder engagement. It also aims to alleviate financial pressures on MSEDCL, which benefits both agricultural and commercial users[1].