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Core values

- **Environmental Impact**: E-bikes reduce dependence on fossil fuels, curb greenhouse gas emissions, and contribute to reduced traffic congestion, making them an environmentally conscientious transportation choice[1][2][3].
- **Health and Wellness**: E-bikes promote physical health, even for those who might find traditional cycling challenging, and foster a more active lifestyle[1][3][5].
- **Social Connectivity and Community**: E-bikes cultivate communal bonds, increase engagement with surroundings and fellow commuters, and create a sense of community and belonging. They also democratize cycling, making it accessible to a wider demographic[1][3][5].
- **Inclusivity**: E-bikes are particularly beneficial for people with disabilities and older adults, providing an inclusive mobility option[4].
- **Economic Benefits**: E-bikes offer economic viability through lower acquisition and maintenance costs compared to automobiles, and they can also stimulate local economies by creating jobs and revitalizing urban areas[1][2][5].